Christmas seems to come round earlier and earlier every year, so restaurant owners need to start thinking about their festive events, seasonal menu, Yuletide bookings as well as their sparkly decorations.
You cannot expect lots of large group bookings, office Christmas dos, and pre-party drinks if you do not glam up your setting for the festive season and market this well.
As well as a classic Christmas tree and classy decorations, consider updating your lighting for atmospheric LED bulbs.
This will not only give your restaurant a romantic, festive ambience, but will continue to look great for the rest of the year.
Whether you opt for LED bulbs or ceiling lights, these not only create a sophisticated, elegant look, which will entice customers through the door, but are cost effective too.
Indeed, LED lights use less energy than other types of bulbs, and are known for their long lifespan. Consequently, they can reduce lighting expenses by up to 80 per cent, lowering maintenance costs for the business.
This is ideal in the run-up to Christmas, as the festive season can be an expensive one for the hospitality sector, as they have to invest in the marketing, food, drinks and decorations long before customers part with their cash.
If restaurant owners are able to make these updates in their premises and attract the attention of offices for their Christmas dos, this could prove very lucrative.
According to recent findings, the average budget for a Christmas office party is £110 per person, with the spend in the capital even being 35 per cent higher.
Businesses are willing to spend more and more each year, with budgets having increased by ten per cent between 2023 and 2024, as companies try to create a positive atmosphere among their employees.
This is particularly after having had a couple of years of virtual events due to Covid. Nowadays, more people want to get involved with in-person gatherings, especially if many team members work from home, as it could be a rare chance to get together.